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Tesla Branding Campaign


Parsons School of Design



December 2020


New York, NY

Applications Used

Photoshop, After Effects,


We created a completely 360 integrated advertising campaign to define and bring the Tesla brand to life. This campaign is not just meant to explain what Tesla is about to people who have never heard of it; We’re also speaking to current fans and owners. The link underneath shows the presentation which includes: a fully integrated 360 campaign including:​ Final creative direction, Manifesto, Tagline, 1+ hero TV spot, OOH campaign, Social campaigns, and Stunts/Events/Activations

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